A woman looking over a vast landscape of water and mountains

Traditional Portfolios Are Boring.
Here’s Something Better.

I craft digital experiences that inspire, engage, and convert. After 17 years in product & visual design, countless projects— what really matters? These 10 moments shaped my career and perspective.

Find out what I learned

Nah, read my resume

A woman looking over a vast landscape of water and mountains

Traditional Portfolios Are Boring.
Here’s Something Better.

I craft digital experiences that inspire, engage, and convert. After 17 years in product & visual design, countless projects— what really matters? These 10 moments shaped my career and perspective.

Find out what I learned

Nah, read my resume

A woman looking over a vast landscape of water and mountains

Traditional Portfolios Are Boring.
Here’s Something Better.

I craft digital experiences that inspire, engage, and convert. After 17 years in product & visual design, countless projects— what really matters? These 10 moments shaped my career and perspective.

Find out what I learned

Nah, read my resume

A woman looking over a vast landcape of water and moiuntains

Traditional Portfolios Are Boring.
Here’s Something Better.

I craft digital experiences that inspire, engage, and convert. After 17 years in product & visual design, countless projects— what really matters? These 10 moments shaped my career and perspective.

Find out what I learned

Nah, read my resume

Key Themes You'll Encounter

Key Themes You'll Encounter

Love for building—design systems, teams, and strategies.

Love for building—design systems, teams, and strategies.

Love for building—design systems, teams, and strategies.

Leading teamwork in mission-driven environments where collaboration makes a meaningful difference.

Leading teamwork in mission-driven environments where collaboration makes a meaningful difference.

Leading teamwork in mission-driven environments where collaboration makes a meaningful difference.

Adaptability—corporate, startups, e-commerce, tech, and enterprise settings.

Adaptability—corporate, startups, e-commerce, tech, and enterprise settings.

Adaptability—corporate, startups, e-commerce, tech, and enterprise settings.

I standardized retail marketing and merchandising communciation by building a design system for seasonal updates at worldwide locations. → I learned the power of color & shape as a language.

Urban Decay Cosmetics · 2011

As the resident illustrator and digital lead, I worked with fellow designers and teams of different skill sets to produce seasonal merchandise and award-winning campaigns. → I realized design is better when we do it together.

Philosophy Skincare · 2012

I helped bring social media to the forefront of marketing strategy. → I discovered my love for innovation & new technology.

Philosophy Skincare · 2013

I built a gratitude room during a hard time of transition. → I learned about vulnerability, grace, and caring for co-workers.

Philosophy Skincare · 2014

I helped raise $2 million in funding, revamped a product, built a team, and launched new media on the blockchain. → I discovered building 0-1 with fringe tech is not for me. 🙃

Vevue · 2014-2018

I spearheaded a product pivot by moving offerings from in-person to online during the pandemic. → I learned how gut+grit+grind are essential to survival.

ActivityHero · 2020

I got really good at running successful A/B tests that showed results. → I learned how data can drive every design detail.

ActivityHero · 2021

I delivered revenue growth by collaborating with cross-divisional teams, aligning strategies, and ensuring all stakeholders feel heard and valued. Bonus: Our team won a hackathon award.→ I learned how to better articulate design decisions.

REI Co-op · 2022-24

I developed and implemented comprehensive UX plans to close down a well-established multi-platform business.→ I reflected on past lessons and how perspective can lead us to success, even in difficult times.

REI Co-op · 2025

now & beyond

Over the past ten years, I have also raised two incredible children, volunteered at schools, joined communities that make a difference, built a successful mission-driven business with my sister, grown as a wife and partner, and perhaps even improved a bit at golf.→ I've learned I love working on challenging products, building communities, having fun, and doing things I never thought I'd do before.

If you're hiring, let's get in touch

If you're hiring, let's get in touch

If you're hiring, let's get in touch

I'm getting ready to write my next chapter and would love to work with a team penning their next one too. I'd love to be your next leader if you're in retail, beauty, wellness or travel, looking to optimize your ecommerce or marketplace UX.

I also know many incredibly talented professionals in product & tech who may be interested in networking.

Connect on LinkedIn →

I'm honored to have contributed work to these organizations

I'm honored to have contributed work to these organizations

I'm honored to have contributed work to these organizations

Learn about my work process →